Why It's Essential to Determine An Annual Marketing Budget

What you need to know to make smart financial decisions on marketing costs Not long ago, I counseled officers of a fast-growing information technology firm on how to create a marketing budget. The company was generating tremendous margins, and its officers had a good grasp of their operating expenses. The hurdle confronting them was an…

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How to Sell Your Business – What Business Buyers Want – Part II

If you’re thinking of selling your business be prepared for an onslaught of questions from potential business buyers. If you know what they want in advance you’ll have an excellent chance of preparing. Here are some of main areas of inquiry business buyers will scrutinize before you can sell your business. Due Diligence Process When…

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Using Z-Score Predictor

The media reports we’re experiencing the most unusual economy in 40 years. Interest rates are low, however banks are reluctant to lend; hence stalling the contribution of our nation’s small businesses. A growing percentage of home owners are upside down on their mortgages and struggling to find the motivation to pay their debt since there…

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Good to Great Financial Reporting

The most important elements of informative financial statements are 1) a well-defined Chart of Accounts and 2) an insightful classification (positioning) of totals in the financial statements. Let’s take a look at how these elements are applied to a great Income Statement. Sales: Each major product and/or service line should have its own account so…

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